Sheet 01
The house story
Marc Jacobs founded his namesake brand in New York in 1984 and developed an influential American designer label spanning ready-to-wear, handbags, shoes, jewelry, fragrance and accessories. The archive also includes the former Marc by Marc Jacobs diffusion line, which must be identified separately from mainline and current branding. Use 1984 as the brand founding anchor and official/retailer archives for more specific collection dating. Diffusion-line product should not be relabeled as mainline; conversely, a Marc by Marc Jacobs tag is not counterfeit merely because that line is discontinued.

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