Sheet 01
The house story
Stella McCartney launched her namesake house in 2001 and built its identity around luxury fashion without leather, fur, feathers or exotic skins in the core fashion business, alongside continuing material innovation. The brand spans ready-to-wear, Falabella and other handbags, footwear, accessories and jewelry. Use 2001 as the house launch. Sustainability materials have evolved substantially, so composition and material technology can help date a piece. New digital-product-passport initiatives should be verified at item level and never assumed to exist on older products. The 2026 Bugaboo collaboration begins a multi-year partnership and expands legitimate Stella McCartney-branded category coverage to strollers and parenting accessories. It is a partner-manufacturer product program, not a diffusion line.

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