Sheet 01
The house story
Salvatore Ferragamo established his Florence company in 1927 after developing his shoemaking career in the United States. The house expanded from technically inventive footwear into leather goods, ready-to-wear, accessories and jewelry. In 2022 the company introduced a major visual-identity update using the shortened FERRAGAMO wordmark. Use 1927 as the Florence company anchor and 2022 as a major current-wordmark transition. Vintage shoe and bag stamps, Vara/Vara-inspired hardware and other recurring motifs should be dated by model and period because house icons are repeatedly reinterpreted.

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